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So, you’re looking to sell your business, but you’re not entirely sure if your business is even seller ready. There are a few things that go into getting a business seller ready and there are ways you can be the best seller a buyer has met too.
In this article, we’re going to be taking a deep dive into what you need to do to get your business ready for selling as well as ways you can make the buying process easier for prospective buyers of your business. Take a look below now to find out more.
Getting your business seller ready will involve a few different steps, so we’ve made a handy list below to help you out.
Attracting potential buyers can be difficult at the best of times, so ensuring you’re a business seller that buyers want to work with can improve your chances of successfully selling your business.
Below, we’ve gathered our top tips for being a great business seller that potential buyers will want to work with. Check them out and take them on board!
Potential buyers are always going to have queries about the business that you’re selling, and as such, being responsive is helpful to them so that they can better understand if this business is even for them. Even if it turns out the business isn’t right, they may have friends or colleagues to recommend your business to.
You never know who you’re buyer has spoken to or is going to speak to. If they have a bad experience, you can guarantee that people in the industry will hear about it, so make sure you’re responding with as much information as possible and as promptly as you can.
What this means is being genuine and compassionate when communicating with potential buyers. Many buyers may be dipping their first toes into the world of business buying and so could be slightly apprehensive. If you’re abrupt or lack understanding, they may be scared off before they even start.
Additionally, though things like non-disclosure agreements are very common when selling your business, it’s important to add personal messages even if you’re just sending over contracts! It will make buyers feel like they’re not just another in a long line that you’re negotiating with.
Hopefully, by the point of listing your business, you’ve got everything in order so that you can easily communicate and answer questions from potential buyers. Make sure you have the information needed to hand, and be as informative as you can to help buyers make the best decision.
Unfortunately, if there are gaps in your knowledge, a buyer may be put off and could even think you’re hiding things from them. Obviously, this is not the impression that you want to give so get as prepared as possible before you start selling.
Even if you’ve got some figures, like past profits, that you want to hide, inflating the numbers won’t help you at all. Serious buyers will have accountants and solicitors look over everything anyway, and they’ll be able to spot a discrepancy from a mile away.
If there are aspects of your history in the business that don’t look great, be upfront about them and let the buyer know. The likelihood is that they will respect your honesty and be more likely to stick around.
What do you love about your business? Why have you spent part of your life building and nurturing it? And what do you want buyers to see in your business? All of these questions will help you to create enthusiastic marketing that will draw in potential buyers. After all, if you’re not enthusiastic about your business, why should they be?
Business buyers may be looking at more than one business to buy, which means you need to stand out. People will be more attracted to a business if the current owner is actually passionate about it. It is what separates you from huge corporations and will ensure potential buyers remember you and your pitch.
There are many reasons that people choose to sell a business, but they usually fall into one of the following categories.
People choose to sell their businesses for many reasons. Whatever the reason for your sale, it is imperative that you’re ready to sell it. This means getting everything in order and being ready to pitch your unique business to buyers.
If you’re looking for a convenient way to sell your business then check out Eden Exchange. Our one-stop platform for business sellers is the perfect place to list your business. Our site is home to a community of active buyers and we offer all of the resources you will need to successfully pitch and sell your business to interested parties. Get in touch with our friendly team today to find out more about how we could help.
Who we are
Eden Exchange is an integrated multi-channel platform, simplifying business buying and selling. We match, refer and connect business buyers, sellers & brokers in an ecosystem that facilitates frictionless franchise, business and finance transactions. Visit www.EdenExchange.com and connect with our engaged and multidimensional transaction network today.
June 20, 2024